Veritaas Advertising Limited IPO

Veritaas Advertising Limited is an NSE SME IPO listed on the NSE SME platform, priced at ₹109–₹114 per share. The stock debuted at ₹275, delivering a listing gain of 141.2%. The IPO had a lot size of ₹1200 shares and a minimum investment of ₹1,36,800.

Veritaas Advertising Limited IPO

NSE SME Listed
₹1,36,800 (1200 Shares)
Minimum Investment
Check Allotment
IPO Dates
May 13, 2024 – May 15, 2024
Price band
₹109-114 per equity share
Minimum Investment
₹1,36,800
Issue size
₹8.48 Cr
Lot size
1200
Allotment Date
May 16, 2024
Listing
May 21, 2024
Listing At
NSE SME

IPO timeline

  1. May 13, 2024

    Open Date

    Completed

  2. May 15, 2024

    Close Date

    Completed

  3. May 16, 2024

    Allotment Date

    Completed

  4. May 21, 2024

    Listing Date

    Completed

Veritaas Advertising Limited IPO Essentials

Veritaas Advertising Limited IPO Details

Veritaas Advertising Limited IPO is priced at ₹109-114 per share with a total issue size of 8.48 crore. The IPO has a lot size of 1200 shares and is listed on NSE SME.

Issue price
₹109-114 per equity share
Lot size
1200 shares
Face value
₹10 Per Equity Share
Issue size
744,000 shares(aggregating up to ₹8.48 Cr)
Total issue size
7,44,000 shares
(aggregating up to ₹8.48 crore)
Fresh issue
7,44,000 shares
(aggregating up to ₹8.48 crore)
Listing at
NSE SME
List price
275.0
Listing date
Registrar
Mas Services Limited
Lead manager
Horizon Management Private Limited

Market Lot Size

Investors can bid for a minimum of 1200 shares and in multiples thereof. The following table depicts the minimum and maximum investment by Retail Investors and HNI in terms of shares and amount.

Application Lots Shares Amount
Retail (min) 1 1200 ₹1,36,800
Retail(max) 1 1200 ₹1,36,800
NII (min) 2 2,400 ₹2,73,600

Veritaas Advertising Limited IPO Documents

Veritaas Advertising Limited IPO Reservation

Veritaas Advertising Limited IPO reservation details show category-wise allocation of shares. Out of the total 744,000 shares, approximately 23.87% are reserved for QIB, 14.35% for NII, 33.39% for retail investors, 5% for market maker, and 23.39% for anchor investors.

Investor Category Shares Offered Maximum Allottees
Anchor Investor Shares Offered 174,000 (23.39%)
Market Maker Shares Offered 37,200 (5%)
QIB Shares Offered 177,600 (23.87%)
NII (HNI) Shares Offered 106,800 (14.35%)
Retail Shares Offered 248,400 (33.39%)
Total Shares Offered 744,000 (100%)

Veritaas Advertising Limited IPO Analytics

Veritaas Advertising Limited IPO category-wise subscription trends show day-wise participation across QIB, NII, and retail investors.

Veritaas Advertising Limited IPO Subscription Status

Veritaas Advertising Limited IPO subscription status shows demand across retail, NII, and QIB categories, helping investors understand overall participation trends.

The IPO subscription status indicates investor demand across categories.

As on QIB / NII Retail Total
Shares Offered / Reserved 177,600 / 106,800 248,400 532,800
Day 1 13-05-24 06:00 PM
(0.00 / 17.62) x 42.75 x 23.46 x
Day 2 14-05-24 06:00 PM
(1.10 / 95.17) x 214.04 x 119.23 x
Day 3 15-05-24 06:00 PM
(102.41 / 634.66) x 989.44 x 621.69 x

Veritaas Advertising Limited Valuations

Earnings

EPS Pre IPO
₹2.11/-
EPS Post IPO
₹6.66/-
P/E Pre IPO
54
P/E Post IPO
17.1

Returns

ROE
44.24%
ROCE
39.65%
RoNW
44.23%
PAT Margin
17.36

Fundamentals

Debt / Equity
0.64
Price / Book
6.69

Data sourced from DRHP / RHP • For educational purposes only

Veritaas Advertising Limited Financials( In Lakhs)

10-Feb-24 31-Mar-23 31-Mar-22
Assets 926.51 530.58 269.00
Revenue 786.75 786.75 339.22
Net Worth 354.39 89.60 45.71
Reserves & Surplus 146.49 80.60 36.71
Total Borrowing 228.17 134.03 74.73

Veritaas Advertising Limited Company & Offer Insights

About Veritaas Advertising Limited

Incorporated on July 31, 2018, Veritas Advertising Limited is a full-service advertising agency offering 360-degree services across platforms.

The company owns advertising spaces in West Bengal, Guwahati, and Shillong. Thus, it is one of the few media-owning marketing and advertising agencies. The company also operates in Delhi, Mumbai, and Pune.

It provides a premium ecosystem and comprehensive advertising solutions platform for advertising media services. The company is an owner of the advertising media of West Bengal, Guwahati, and Shillong, which has it as one of the rarest media owners.

The company service offering comprises:
Create brand presence & educate your customers;
Increase brand reach & visibility;
Create high recall and goodwill for the brand;
Engage & interact with your targeted customers; and
Increase sales & boost conversions.
The company's clientele contains some prominent names as well, like TVS, Honda, Ultratech Cement, Star Cement, Greenply, ITC Limited, Raipur Electronics, Mitsubishi Electrics, ILS Hospitals, ICA, Delhi Public School and so forth.

As of January 31, 2024, the Company has 71 employees on its payroll.

Veritaas Advertising Limited Promoter(s)

Debojyoti Banerjee, Sangita Debnath, Mina Debnath are the company's promoters of Veritaas Advertising Limited.

Veritaas Advertising Limited IPO Issue Objectives

Funding the capital expenditure towards setting up of new Police Booths in West Bengal, Assam, Maharashtra and Delhi
Funding the capital expenditure in Pole Kiosks for setting up of traffic signal point displays in Kolkata, Mumbai and Pune
General Corporate Purposes

Veritaas Advertising Limited IPO - Peers Comparison

Company Name EPS (Basic) EPS (Diluted) NAV (per share) (Rs) P/E (x) RoNW (%) P/BV Ratio Financial statements
Veritaas Advertising Limited 2.27 2.27 99.55 N/A 48.99 1.15 Standalone
Crayons Advertising Limited 9.22 9.22 29.91 24.74 30.82 7.63 Standalone
Maagh Advertising And Marketing Services Ltd 1.56 1.56 42.59 11.41 3.67 0.42 Consolidated

Notes:

  1. Return on Net Worth (%) = Profit for the year ended March 31, 2023, divided by Total Equity of the Company as on March 31, 2023.
  2. NAV is computed as the Total Equity of the Company as on March 31, 2023, divided by the outstanding number of equity shares as on March 31, 2023.

Contact Information

Contact Details

Veritaas Advertising Limited

+91 33 4044 6683

info@veritaasadvertising.com

http://www.veritaasadvertising.com/

38/2A, Gariahat South Road, Dhakuria, Rash Behari Avenue, Kolkata - 700 029

Registrar Contact Details

Mas Services Limited

(011) 2610 4142

ipo@masserv.com

https://www.masserv.com/opt.asp

Frequently Asked Questions

Click any question to reveal the answer

Veritaas Advertising Limited IPO is a book-built IPO worth ₹8.48 crore. The price band is ₹109–₹114 per share. The IPO opens on May 13, 2024 and closes on May 15, 2024. It will be listed on NSE SME Platform. Mas Services Limited is the registrar.

The price band of Veritaas Advertising Limited IPO is ₹109 to ₹114 per share.

The lot size of Veritaas Advertising Limited IPO is 1200 shares.

The minimum investment for Veritaas Advertising Limited IPO is approximately ₹1,36,800 based on the upper price band .

Veritaas Advertising Limited IPO opens on May 13, 2024 and closes on May 15, 2024.

The allotment date of Veritaas Advertising Limited IPO is May 16, 2024.

Veritaas Advertising Limited IPO is expected to be listed on May 21, 2024, on NSE SME Platform.

Veritaas Advertising Limited IPO valuation snapshot: P/E 17.1, EPS ₹6.66/-, P/B 6.69, RoNW 44.23%, and market cap N/A.

To apply for Veritaas Advertising Limited IPO, open the IPO Ji app or website, select the IPO, choose your demat account, enter the quantity, and submit the application.

You can check the live subscription status of Veritaas Advertising Limited IPO on IPO Ji or stock exchange websites. It shows real-time demand across retail, NII, and QIB categories.

Pre-apply allows investors to submit their IPO application before the bidding period starts. The order is placed automatically when the IPO opens.

If you pre-apply for Veritaas Advertising Limited IPO, your order will be placed when the IPO bidding starts, and a UPI mandate request will be generated.

You can check Veritaas Advertising Limited IPO allotment status on the registrar or stock exchange websites using your PAN or application number after allotment. You can also check the Veritaas Advertising Limited IPO allotment status on IPO Ji for quick and easy access.