Novus Loyalty IPO
Novus Loyalty is a BSE SME IPO listed on the BSE SME platform, priced at ₹139–₹146 per share. The stock debuted at ₹146 with a flat listing performance. The IPO had a lot size of ₹1000 shares and a minimum investment of ₹2,92,000.
Novus Loyalty Limited IPO
- IPO Dates
- Mar 17, 2026 – Mar 20, 2026
- Price band
- ₹139-146 per equity share
- Minimum Investment
- ₹2,92,000
- Issue size
- ₹60.15 Cr
- Lot size
- 1000
- Allotment Date
- Mar 23, 2026
- Listing
- Mar 25, 2026
- Listing At
- BSE SME
IPO timeline
-
Mar 17, 2026
Open Date
Completed
-
Mar 20, 2026
Close Date
Completed
-
Mar 23, 2026
Allotment Date
Completed
-
Mar 25, 2026
Listing Date
Completed
Novus Loyalty IPO Subscription Details
View Subscription DetailsNovus Loyalty IPO subscription status shows demand across QIB, NII, and retail categories, helping investors understand participation levels.
Last updated:Novus Loyalty IPO Essentials
Novus Loyalty IPO Details
Novus Loyalty IPO is priced at ₹139-146 per share with a total issue size of 60.15 crore. The IPO has a lot size of 1000 shares and is listed on a BSE SME.
- Issue price
- ₹139-146 per equity share
- Lot size
- 1000 shares
- Face value
- ₹10 Per Equity Share
- Issue size
- 41,20,000 shares(agg. up to ₹60.15 Cr)
- Total issue size
- 41,20,000 shares
(aggregating up to ₹60.15 crore) - Fresh issue
- 33,00,000 shares
(aggregating up to ₹48.18 crore) - Offer for sale (OFS)
- 8,20,000 shares
(aggregating up to ₹11.97 crore) - Listing at
- BSE SME
- List price
- 146.0
- Listing date
- Registrar
- Kfin Technologies Ltd.
- Lead manager
-
Smart Horizon Capital Advisors Pvt.Ltd.
Market Lot Size
Investors can bid for a minimum of 2,000 shares and in multiples thereof. The following table depicts the minimum and maximum investment by Individual Investors and HNI in terms of shares and amount.
| Application | Lots | Shares | Amount |
|---|---|---|---|
| Individual (min) | 2 | 2,000 | ₹2,92,000 |
| Individual(max) | 2 | 2,000 | ₹2,92,000 |
| sHNI(min) | 3 | 3,000 | ₹4,38,000 |
| sHNI(max) | 6 | 6,000 | ₹8,76,000 |
| sHNI(min) | 7 | 7,000 | ₹10,22,000 |
Novus Loyalty IPO Reservation
Novus Loyalty IPO reservation details show category-wise allocation of shares. Out of the total 4120000 shares, approximately 19.66% are reserved for QIB, 14.2% for NII, 33.13% for retail investors, 5.58% for market maker, and 27.43% for anchor investors.
| Investor Category | Shares Offered | Maximum Allottees |
|---|---|---|
| Anchor Investor Shares Offered | 1130000 (27.43%) | |
| Market Maker Shares Offered | 230000 (5.58%) | |
| QIB Shares Offered | 810000 (19.66%) | |
| NII (HNI) Shares Offered | 585000 (14.2%) | |
| bHNI > ₹10L | 390000 (9.39%) | 130 |
| sHNI < ₹10L | 195000 (4.85%) | 65 |
| Individual Shares Offered | 1365000 (33.13%) | 683 |
| Total Shares Offered | 4120000 (100%) |
Novus Loyalty IPO Analytics
Novus Loyalty IPO category-wise subscription trends show day-wise participation across QIB, NII, and retail investors.
Novus Loyalty IPO Subscription Status
Novus Loyalty IPO subscription status shows demand across retail, NII, and QIB categories, helping investors understand overall participation trends.
The IPO is currently subscribed 1.63x, indicating moderate demand across investor categories.
| As on | QIB |
NII
bHNI
sHNI
|
Individual | Total |
|---|---|---|---|---|
| Shares Offered / Reserved | 8,10,000 |
5,85,000
3,90,000
1,95,000
|
13,65,000 | 27,60,000 |
|
Day 1
17-03-26 05:00 PM
|
0.76 x |
0.45x
0.64x
0.08x
|
1.04 x | 0.83 x |
|
Day 2
18-03-26 05:00 PM
|
0.89 x |
0.48x
0.68x
0.09x
|
1.22 x | 0.97 x |
|
Day 3
19-03-26 05:00 PM
|
0.89 x |
0.97x
1.37x
0.16x
|
1.38 x | 1.15 x |
|
Day 4
20-03-26 05:00 PM
|
1.38 x |
1.56x
1.90x
0.88x
|
1.82 x | 1.63 x |
|
Total No. of Applications
|
bHNI | sHNI | Individual |
|---|---|---|---|
| 1328 (Approx) | 0.19x | 0.82x | 1.82x |
Novus Loyalty Valuations
Returns
- ROE
- 31.74%
- ROCE
- 40.40%
- RoNW
- 27.39%
- PAT Margin
- 3.43%
Fundamentals
- Price / Book
- 13.67
- Market Cap
- 227.03 Cr.
Novus Loyalty Financials( In Crs.)
| 30-Sep-25 | 31-Mar-25 | 31-Mar-24 | 31-Mar-23 | |
|---|---|---|---|---|
| Assets | 21.83 | 14.81 | 12.36 | 13.38 |
| Revenue | 71.43 | 104.63 | 73.61 | 59.61 |
| Profit After Tax | 5.80 | 3.58 | 2.96 | 0.55 |
| Net Worth | 18.89 | 13.09 | 9.50 | 6.54 |
| Reserves & Surplus | 6.64 | 13.08 | 9.49 | 6.53 |
Novus Loyalty Company & Offer Insights
About Novus Loyalty
Novus Loyalty was founded in 2011 and is a technology-driven company that provides loyalty and reward programs for industries such as Fintech, E-commerce, Software, Banking, FMCG, Real Estate, and many more. It provides a modern loyalty program platform developed using the latest technology.
It provides both customized and ready-to-use program models such as points-based reward programs, event-driven programs, cashback programs, purchase-based programs, and vouchers. It is flexible and can be easily integrated into the existing systems and works well on the web, mobile applications, and physical stores.
It provides both On-premises with Infra and Software as a Service along with Artificial Intelligence-based analytics solutions.On-Premises: This is suitable when the client has its own servers and private clouds, providing complete control over the data.
SaaS (Cloud-based): This is best suited when the client is looking for a subscription-based service that is easy to implement and manage.
Market Presence: The company has its market presence in the Indian as well as the international markets. In the Indian market, the customers are from the states such as Telangana, Haryana, Uttar Pradesh, Maharashtra, Punjab, Tamil Nadu, Rajasthan, Delhi, and Karnataka. In the international market, the customers are from the UAE, USA, Australia, and Puerto Rico.
The company has about 50 employees as of January 31, 2026.
Novus Loyalty Promoter(s)
Deepak Tomar, Sweta Singh are the company's promoters of Novus Loyalty.
Novus Loyalty IPO Issue Objectives
- •
- Funding of expenditure towards Investment in upgrading enhancement of and development of new products
- •
- Business Development and Marketing Activities including manpower hiring
- •
- General corporate purposes and unidentified inorganic acquisition
Contact Information
Contact Details
Novus Loyalty
+91 9717154514
https://www.novus-loyalty.com/
727, Udyog Vihar Phase V Industrial Complex Dundahera, Gurgaon, Haryana, 122016
Registrar Contact Details
Kfin Technologies Limited
04067162222, 04079611000
Frequently Asked Questions
Click any question to reveal the answer
Novus Loyalty IPO is a book-built IPO worth ₹60.15 crore. The price band is ₹139–₹146 per share. The IPO opens on Mar 17, 2026 and closes on Mar 20, 2026. It will be listed on BSE SME Platform. Kfin Technologies Ltd. is the registrar.
The price band of Novus Loyalty IPO is ₹139 to ₹146 per share.
The lot size of Novus Loyalty IPO is 1000 shares.
The minimum investment for Novus Loyalty IPO is approximately ₹2,92,000 based on the upper price band .
Novus Loyalty IPO opens on Mar 17, 2026 and closes on Mar 20, 2026.
The allotment date of Novus Loyalty IPO is Mar 23, 2026.
Novus Loyalty IPO is expected to be listed on Mar 25, 2026, on BSE SME Platform.
Novus Loyalty IPO valuation snapshot: P/E N/A, EPS ₹/-, P/B 13.67, RoNW 27.39%, and market cap 227.03 Cr.
To apply for Novus Loyalty IPO, open the IPO Ji app or website, select the IPO, choose your demat account, enter the quantity, and submit the application.
You can check the live subscription status of Novus Loyalty IPO on IPO Ji or stock exchange websites. It shows real-time demand across retail, NII, and QIB categories.
Pre-apply allows investors to submit their IPO application before the bidding period starts. The order is placed automatically when the IPO opens.
If you pre-apply for Novus Loyalty IPO, your order will be placed when the IPO bidding starts, and a UPI mandate request will be generated.
You can check Novus Loyalty IPO allotment status on the registrar or stock exchange websites using your PAN or application number after allotment. You can also check the Novus Loyalty IPO allotment status on IPO Ji for quick and easy access.